Pumpaj! Applique

22.5.2025.
Pumpaj coat

Pumpaj (Pump It Up) is the catchphrase of the Serbian protests in 24/25.

Started in 2022 at the wedding, moving through the gyms and social media onto the streets as a call for mobilisation of the population to a protest, Pumpaj can be seen at every protest banner, badge or like I have it here – coat back, reminding the surrounding crowds that “the tensions must not be lowered!” (another popular protest phrase – Nemoj Da Je Neko Spustao Tenzije!)

@Daniel Cordeaux, Pumpaj/PumpItUp, Nels Milic’s Applique